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The Pathways to Success with Julian Placino

Julian Placino is a professional recruiter, career coach, speaker and entrepreneur who has conducted thousands of interviews and has helped hundreds of people find their dream job and advance their career. The purpose of the Pathways to Success is to deconstruct the excellence of high performing individuals in various disciplines and share their inspiring stories to help you achieve your maximum potential.
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Now displaying: October, 2017
Oct 16, 2017
Digital Marketing Strategist and entrepreneur Joel Widmer understands how to help businesses systematize marketing success. He is the Founder & CEO of Dallas-based Fluxe Digital Marketing—a marketing shop that specializes in helping companies turn their best ideas into consistent content for lead generation and retention without writing a word. 
 
Fluxe was started after Widmer saw too many brilliant people and businesses struggle through the same grind year after year—trying to create their own content and market it. Especially when they know they should be working on growing their business - not writing another article. The problem is outsourcing content isn’t reliable and doing it right internally means hiring a team for the research, writing, graphics, editing, publishing and promotion. Then you’re left to manage the process every month.
 
That’s where Fluxe comes in. Fluxe works by helping smart businesses create, produce & promote world-class content through a customized, one-on-one interview process. This unique process ultimately saves Widmer’s clients valuable time without sacrificing the client’s writing style. Fluxe becomes your full dedicated content marketing team for less than one employee. 
 
In addition, Widmer loves teaching and has created multiple online courses for 15,000+ students.
 
Based in Grapevine, Texas, with roots in Oregon and Tennessee, when he’s not pursuing his passion for helping amazing companies communicate ideas and stories, you can find him trying a new restaurants, snowboarding and spending time with his wife and son. 
 
 Topics:
  • Building an effective marketing strategy vs flying by the seat of your pants 
  • The process (or struggle) of brainstorming, researching and coming up with new content consistently
  • Finding the way you create content the most naturally. Not everyone is a writer, there's many other ways to create great content other than writing
  • Promoting your content to get it seen by the right people 
  • Generating leads, optimizing your website, SEO, email sequences and automation and all that nerdy stuff
  • Building authority and thought leadership in an age where anybody can claim anything
  • What it takes to build REAL authority 
 
Mentioned Resources: 
 
Connect with Joel:
 
Joel’s FREE Resources: 
Oct 9, 2017

Jasmin Brand is President of DARBY JAMES, an experiential marketing agency and digital publisher dedicated to American cities and the people and brands that make them great. DARBY JAMES specializes in building continuous online and offline engagement using strategy, creative content, influencer management and strategic events.

Jasmin’s diverse clients have included: Dallas Convention & Visitors Bureau, City of Dallas, YMCA, Mockingbird Station, Watters Creek , Elfa, Greek Food Festival of Dallas, US Conference of Mayors, Paul Quinn College, UNT Dallas, and Austin College to name a few. 

A former marketing executive with an extensive background in large scale campaigns, sales, strategy and consumer engagement, Jasmin is also passionate about creating and growing online communities. She also serves as a digital media consultant, collaborating with for profit and not profit companies around the country.

Jasmin graduated with a B.A. in Political Science and International Studies from Southern Methodist University. She completed her Master’s Degree in Education in 2011. She is a 2011 graduate of the Dallas Regional Chamber's program, Leadership Dallas. In November 2011, Jasmin became the first ever recipient of the Young Professional Leadership ATHENA Award presented by the Dallas Regional Chamber and KPMG. 

Her reputation as a city-wide influencer was further solidified when she created Beats By Her, an innovative branding and performance initiative for female independent artists in the summer of 2016. Since its inception, Beats By Her has provided extensive access and opportunities for Dallas’ talented female artists and has plans to expand to other cities in 2018.

With a goal to further expand and diversify DFW’s entrepreneurial landscape, Jasmin accepted an invitation in 2017 to serve as CEO for Launch DFW, an interactive digital media company on a mission to create, inspire, and support the future of startups, technology and business in North Texas. 

Her duties include leading the digital media company’s marketing, editorial and outreach efforts.

Topics: 

  • How entrepreneurs can build engaged communities that thrive online and offline
  • Why businesses should also be publishers
  • Innovation, startup success and diversity 
 
Connect with Jasmin: 
Oct 2, 2017
On this episode of the Pathways to Success, we discuss how to bridge the gap between Millennials and Baby Boomers.

Tony Fleo is the CEO of Social Venture Parters Dallas. He has more than 30 years of experience in assisting enterprises grow in organizational strength, funding, and staff and board development. His extensive background in psychology and systems theory, coupled with his hands-on experience leading organizations to fulfill their missions, enables him to bridge the gap between theory and practice. Tony serves as the CEO of Social Venture Partners Dallas, an organization of over 160 engaged professionals dedicated to helping social enterprises and philanthropists thrive. Tony holds the CFRE credential for fund development and a certificate for non-profit management. Tony has presented at national and international conferences on topics ranging from human development to systems development. He is a native of Pittsburgh, P.A. and attended Duquesne University where he received a B.A. and M.A. in Psychology. Tony is married to an event planner and knows more about weddings than any man ever should, has three adult children, and makes his home in Dallas, Texas.

Sean Caho is the Director of Strategy & Innovation of Social Venture Partners Dallas. He is a strategist, entrepreneur, and marketer who uses classical wisdom and contemporary process to help organization pierce the ambiguity that surrounds their goals and capitalize on new opportunities. In his role at Social Venture Partners Dallas, he is focused on developing the organization’s impact investing activities, expanding its corporate programs, and overseeing communications. Prior to joining SVP Dallas, Sean founded or co-founded multiple businesses, including a full-service digital marketing agency and an accelerator program for startups in real estate technology, wherein he played active, operational roles. Sean’s career began as a business analyst at a boutique venture capital firm operating in China and North America. He is a graduate of Baylor’s Business Fellows Program where he had an advisor gracious enough to let him spend as much time studying classics and philosophy as business. He continues to split his time between these pursuits, believing that wisdom endures while methods change. 
 
Topics: 
  • The different in values 
  • The power of community and substantial relationships
  • Culture, values, and conversation
  • Mentoring and reverse mentoring
  • Seeking community 
  • Bridging the gap 
 
Connect with Social Venture Partners Dallas
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